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Blogging vs YouTube: Which One is Better for Moms?
Introduction
As a mom, choosing the right path to build an online presence—and earn from it—is no small decision. Between the school runs, nap schedules, meal preps, and family time, your energy and time are precious. That’s why when you’re considering launching a content platform, the two most common routes—blogging and YouTube—often leave moms wondering: Which one fits my lifestyle better?
The answer isn’t one-size-fits-all. Both platforms have their strengths, and both can be incredible income generators. In this post, we’re breaking down the pros and cons of each, how much time and money you can expect to invest, how income potential compares, and how to decide which is best for you.
We’ll also include helpful resources to get started: blog hosting via (affiliate), Amazon gear suggestions for a YouTube setup, and course recommendations if you want step-by-step guidance.
Let’s dive in.
Blogging: Pros & Cons
Pros
1. Flexible Schedule
You can write and schedule blog posts during nap time, after bedtime, or even on weekends. No need to look “camera-ready.”
2. Great for Introverts
If you don’t love being on camera, blogging lets you express yourself in writing—without having to film.
3. SEO Can Bring Long-Term Traffic
Once a blog post ranks on Google, it can bring in readers and income for months or years.
4. Monetization Options
Affiliate marketing
Display ads (like Mediavine)
Sponsored blog posts
Your own products (printables, courses, coaching)
5. Easier to Outsource
You can outsource writing, editing, and even keyword research if needed.
Cons
1. Takes Time to Grow
Most blogs don’t make money in the first few months. SEO takes time to kick in.
2. Can Feel Lonely
Blogging doesn’t have the same instant feedback and community vibe as YouTube.
3. Tech Setup Required
You’ll need a domain, hosting (like SiteGround), and a basic understanding of WordPress.
4. Less Personal Connection
Readers may not feel as connected to you through text compared to video.
YouTube: Pros & Cons
Pros
1. Faster Audience Growth Potential
YouTube’s algorithm can help your videos go viral—even if you’re new.
2. Builds Deep Personal Connection
Your viewers see your face, hear your voice, and connect on a personal level.
3. Monetization Options
Ad revenue (Google AdSense)
Affiliate links in descriptions
Brand sponsorships
Your own digital or physical products
4. Recyclable Content
You can repurpose YouTube videos into blog posts, Instagram clips, and Pinterest pins.
5. Doesn’t Require a Website (Initially)
You can start a channel with just a Gmail account and basic gear.
Cons
1. Video Editing Is Time-Consuming
Filming, editing, uploading—it all takes time, especially when you’re learning.
2. You Need a Quiet Space
Which can be a challenge in a house full of kids!
3. You’re On Camera
Some moms may feel uncomfortable being the face of their brand.
4. Platform-Dependent
If YouTube changes its algorithm or monetization rules, your income could drop.
5. Equipment Costs
You’ll need a camera, microphone, and lighting kit.
Check out my recommended (affiliate).
Income Comparison
Let’s break down how much you can realistically make from blogging vs. YouTube after 12–24 months of consistent work.
Of course, these ranges vary based on niche, consistency, and your marketing skills. But it shows both paths can be profitable.
Time Investment
Blogging:
Writing a blog post: 2–4 hours
SEO research: 1 hour
Uploading + graphics: 1 hour
Weekly blog time: ~6–8 hours/week
YouTube:
Scripting: 1 hour
Filming: 1–2 hours
Editing: 2–4 hours
Upload + thumbnails: 1 hour
Weekly YouTube time: ~6–10 hours/week
Both can be part-time with intentional planning. But YouTube often requires more upfront energy.
What Fits Your Life?
Blogging May Be Best If:
You love writing
You work better in quiet moments
You prefer behind-the-scenes work
You have limited childcare
You want passive income through SEO
YouTube May Be Best If:
You enjoy talking and being on camera
You want faster growth potential
You’re okay with learning video editing
You want a highly personal brand
Pro tip: Some moms do both! Start with one, master it, then repurpose content to the other platform later.
Final Thoughts
Blogging and YouTube are both powerful platforms that let moms share their voice, earn an income, and build a flexible business around family life. The “better” option depends on your personality, time, and goals.
Personally, I started with a blog because it fit my baby’s nap schedule. Later, I added YouTube to connect more deeply with my audience and show behind-the-scenes of mom life and business.
Here’s how to take the first step:
Bloggers: Get hosting from (affiliate) and start with a simple WordPress theme.
YouTubers: Check out this (affiliate) for moms starting a channel.
Need help? Invest in a blogging or YouTube course to cut your learning curve. It’s worth every penny.
No matter which path you choose, remember this: your story matters, your experience is valuable, and you can grow something amazing—from home, with kids, on your terms.
You’ve got this, mama.
